Entries from March 2010 ↓

Marketing For Consultants

Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients is a book by Jay Conrad Levinson and Michael W. McLaughlin I’d recommend anyone, not only consultants.

My biggest takeaways from the  book is a marketing mindset I should have as a consultant and also the prescriptive guidance on how to build my marketing strategy.

Here is my distillation. Read on…

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Consultant Masters His Workflow

David Allen – the man behind the GTD brand and the book Getting Things Done: The Art of Stress-Free Productivity – offers the GTD Mastering Workflow seminar. Here is the promise:

What You’ll Learn

  • Highly effective and simple techniques for handling email, paperwork and projects.
  • How to implement specific action steps to make sure that you are aware of all of your commitments (to yourself and others)
  • How to capture what has your attention, and place it into a system that you can trust – day in and day out
  • How to clarify and organize your work, and reduce your sense of overwhelm in the process
  • How to file paperwork, reading, emails, notes, and more – so that you can find it all again where and when you need it

Whoa! That’s exactly what I need! … Or do I?

As a field consultant I have developed my personal approaches when I was working for Microsoft Consulting Services (MCS). In this post I am reflecting on my approach to the workflow and the techniques I am using.

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40+ Books Any Consultant Should Read

Below is the list of books every consultant should read.

The books are not necessary focused on consulting – it is about marketing, customer service, leadership, personal effectiveness, writing, and more.

I have added posts inspired by each book for the reference.

Consultant or not, many of these books are great resource to help anyone to grow. It helped me, it will help you.

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